Consumers’ Beverage Attitudes
September 14, 2019
Responses to questions in a Beverage study.
Q3. Sometimes it is difficult to remember everything. Which of the following beverages listed on this card have you ever heard of?
Q4. Of the brands you mentioned as hearing of, which of these beverages have you ever tried?
Q4a.Of the brands you mentioned as having tried, which of these beverages have you tried in the past 12 months?
Q5. Of the beverages you mentioned as having tried in the past 12 months, which of these beverages have you consumed in the last 4 weeks?
| BRAND | Q3 – Heard of | Q4 – Ever tried | Q4A – Tried in the past 12 months | Q5 – Consumed in the last 4 weeks |
|---|---|---|---|---|
| Battery | 1 | 1 | 1 | 1 |
| Ciclon | 2 | 2 | 2 | 2 |
| Coca-Cola | 3 | 3 | 3 | 3 |
| Full Throttle | 4 | 4 | 4 | 4 |
| Lucozade | 5 | 5 | 5 | 5 |
| Monster | 6 | 6 | 6 | 6 |
| Red Bull Energy Drink | 7 | 7 | 7 | 7 |
| Red Bull Sugarfree | 8 | 8 | 8 | 8 |
| Shark | 9 | 9 | 9 | 9 |
| Supligen | 10 | 10 | 10 | 10 |
| NONE | 11 | 11 | 11 | 11 |