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New Cranberry Flavours Taste Test
September 14, 2019
The table below demonstrates the average scores given for each attribute of the two samples. The highest possible score is 5 – like a lot. Therefore participants preferred Sample B more than Sample A. Sample B scored favourable on aspect, colour, and refreshment. Its lowest scores were received for its acidity and bitterness.
Attributes | Sample A | Sample B |
---|---|---|
Aspect | 3.65 | 3.85 |
Colour | 3.92 | 4.08 |
Aroma | 2.87 | 3.30 |
Taste/Flavour | 3.00 | 3.38 |
Sweetness | 3.20 | 3.48 |
Acidity | 2.79 | 2.85 |
Bitterness | 2.97 | 2.96 |
Refreshment | 3.11 | 3.51 |
Mouth Feel | 3.13 | 3.35 |
Overall Opinion | 3.23 | 3.59 |
Categories: Case Studies